Welcome to Center Stage. A digital retail experience that completely changes how visitors shop for home appliances. Not only is it a monumental space saver — taking up a fraction of the retail space, it also brings appliances to life in a way retailers could only dream of.
The Galaxy Flagship Launchpad

We’re proud to have been at the ground level for every Galaxy Flagship launch from the Galaxy S9 all the way to the Galaxy S21 — along with the Z-Flip, Z-Fold and the Note series. This is the best Samsung has to offer, and we treat it that way.

We guide the product positioning and creative vision for each of these biannual mobile launches on Samsung dotcom.